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Vito Piazzi currently applies his experience in corporate strategy and international business as an Independent Advisor for CEOs and entrepreneurs. His preceding roles as Group President then Global CEO at Sid Lee were a mix of both strategic and account leadership, bringing marketing communications and brand building expertise acquired over 20 years of professional experience. Vito believes in the power of simple, clear ideas, but is also passionate about how one arrives at that idea. He knows a thing or two about aligning business strategy with innovative, creative solutions. For these solutions to emerge, Vito contends that senior leadership must be present from concept to execution – he starts a relationship with clients to understand their needs, assembles a team and becomes a liaison between client and agency to ensure that trust, anticipation and inspiration guide every interaction.

His undeniable love for marketing and understanding of consumer behavior is evident in all his projects. Before starting in the strategy department of Sid Lee, Vito graduated from ɬÀï·¬ with a bachelor’s degree in marketing and continued to receive his MBA from ɬÀï·¬ in 2003.